MEDIA PUBLISHING

The publishing sector is doing well. Publishers’ turnover is increasing year after year according to the Syndicat National des Editeurs (SNE). The growth of this sector is 4.25%.

 

Publishers’ revenues are around €2.667 billion. As for digital publishing, it is growing. This sector generates a turnover of more than 230 million euros all editorial categories and all media combined.

 

The emergence of new means of publication, the digitization of funds and the creation of a digital offer as well as webmarketing and e-trade has greatly accelerated recruitment in the publishing sector which is undergoing a major transformation.

 

Regarding the media, according to the barometer Employment of marketing and digital jobs, carried out by the Observatoire Com Media, the communication industry in France generates a turnover of € 34.2 billion (in the second quarter of 2017).

This barometer distinguishes 19 sectors divided into 4 macro-sectors: agencies (agencies, targeting, photo, advertising film production), media (advertising agencies), industrial (postage, distribution, publishing, machine manufacturing, envelope manufacturing, newspaper printing, commercial printing, paper, platform, prepress, routing, binding, logistics) and events (trade fairs and conventions).

 

At Fitch Bennett Partners we have demonstrated our expertise in recruiting for “fluid” media (Internet, TV and Radio, Mobile) as well as for Print Media, among which Publishing, Press and Billboard are part.

 

We support and recruit experienced professionals in this sector in the following positions:

General Management: Managing Director, Program Director, Production Director, Technical Director.

 

Marketing: Marketing Director, Communication Director, Media Planner, Strategic Planner, Yield Manager, CMO.

 

Commercial & Advertising agencies: Commercial Director, Business Development Director, Advertising Agency Client Director.

 

Production: Production Manager, Technical Director, Manufacturing Manager, Offer Manager

 

Digital professions: Webmarketing Manager, Digital Network Manager, Technical Manager, E-trade Manager, SEO/SEA Manager, Digital Strategy Manager, Traffic Manager, Customer Experience Manager.

NOTRE EXPERTISE SECTORIELLE